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Archive for March, 2014

Going Digital with your Retail Displays

You are seeing them everywhere now.  Once they were just the newest TV and now flat screen digital displays are coming up in retail, corporate, and restaurants everywhere. So what is the big deal? Beyond the cool factor, we’ve got three ways you can use digital displays to enhance your retail presence. The one that is the most obvious is the use for menus and retail pricing displays.  The problem of having signage reprinted for price changes used to leave you few options. You could have cheap signage created frequently, or DIY signage that lacked a professional feel.  Now with…

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3 Tips to Light Right for Video

You’ve got the top of the line HD video camera, so why does your video look so bad? One word, lighting.  At Audio-Video Group we see this a lot, and we’ve put together three tips to getting lighting right for your video.  Don’t fall into these traps that turn a big video investment into a disappointing video mess. First, you might not have enough light in your setup.  What we mean by enough is something professionals call a “wash” or the fill lighting that is needed on stage. You don’t want your subject moving in and our of the light…

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Going Big on a Budget

At Audio-Video Group, we know very well that Christmas and Easter are the busiest times for many houses of worship. With more people in attendance, it means more demand on worship spaces, and sometimes you just need a little more support to make sure your message goes out. But how do you get big AV on a small budget? For these high-attendance days, AVG offers a full range of rental equipment to help you reach your full potential. The first thing you might consider upgrading for your Easter service for the most impact is basic sound equipment. To get a…

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Why Accreditation is Important

Here is a question for you. How do you know you are getting the right equipment for your needs? Well, you could spend hours researching, or talking to other novices, but that advice can only point you in a direction. It can’t give you the real peace and security of working with a professional.  Even then, how do you know your “professional”, isn’t just a hobbyist in disguise? They might have a fancy proposal, and seem to know what they are doing, but how do you know it won’t all fall apart once you sign on the line? The only…

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